This client, a Wisconsin bank, values its community-focused business model. Much of their marketing materials focus on things that are important to their community—graduation ads, high school sports congratulations, etc. For this piece, they really wanted to honor their local dairy farmers for June Dairy Month!
I put together a fun flyer to hang on their doors and place in their branch lobbies to celebrate dairy farmers! Even though this was a fun piece for them, unlike their other more serious bank materials, it still needed to reflect their brand. I utilized their fonts, colors, and standard footer while bringing in more whimsical “milk” vectors.